Customers Matching Current Target Criteria: 0
| Customer ID | Gender | Current Tenure | Contract Type | Monthly Charges | Payment Method | Services | Priority |
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Select a customer row above to view full details.
P4 · AEGIS · static
📉 Telco Target App
Marketing Decision Support System for Customer Retention · Project 4. Two validated boundaries decide who lands on the retention target list; the underlying SVM churn-risk and SVR predicted-tenure scores stay hidden and only drive the priority tiering — exactly as in the original app.
Access Role
Controls which export options are available.
Target Criteria
Active customers at or below this tenure are considered.
Customers whose SVR-projected tenure is at or below this value are considered. The list recalculates immediately.
Why this Target Boundary?
Avg satisfactionChurn rate
Across all customers (active + churned): churn is highest for the newest customers and falls as tenure grows, while satisfaction rises. The dashed line is your Target Boundary — the crossover zone where risk concentrates.